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TrustED
Educational Branding & Design

Today’s kids are digital, they learn on screens, play on apps, and explore the world through touch and scroll. But these digital adventures are risky and IB schools(TG) need a way to protect their students. Thus came a platform that creates a virtual fence with customised guardrails - putting the trust back into the education that students receive digitally.

And we wanted the brand name to reflect that, quite literally. Thus was born TrustED.

The symbol combines the “E” and “D” from TrustED to form a subtle infinity loop, representing continuous growth, trust, and lifelong learning. The colour palette was key. We chose a combination of fluorescent green and deep green because when used together, they create a perfect visual harmony. One evokes energy, curiosity, and visibility. The other brings stability, trust, and calm. Together, they reflect exactly what the app promises: A safe, secure, yet engaging space for kids to thrive digitally.

Category

Education

Role

Branding, Strategy & Design

Goal

To build a strong identity

Deliverables

Name, Logo, Guidelines